App Store guideline 5.2.4: Apple Endorsements
Apps may not hint or state that Apple supplies the app, or that Apple vouches for any claim about its quality or functionality. Unofficial explanation, not affiliated with Apple. Apple's text prevails.
- Guideline
- 5.2.4 Apple Endorsements
- Section
- 5. Legal
- This page
- Unofficial explanation, not affiliated with Apple. Apple's text prevails.
- Version
- Guidelines last updated October 16, 2026
- Official source
- Apple's App Review Guidelines
What it means
(b) If an app is selected as an Editor's Choice, Apple applies the badge automatically.
Related guidelines
Apple's text
This page is an unofficial explanation in our own words. Unofficial explanation, not affiliated with Apple. Apple's text prevails. Apple's wording is on its page, linked below.
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